Status Page Guide

A practical reliability guide for status-page and customer-communication teams.

Status Page Guide from Sandglass: practical guidance for turning raw monitor state into a page customers can understand before they open a support ticket.

What this guide covers

This guide focuses on turning raw monitor state into a page customers can understand before they open a support ticket. The goal is to make the operating decision clear before a stressful incident forces the team to improvise.

  • Translate internal systems into the services customers recognize.
  • A public page deflects support tickets during an incident.
  • Fewer, clearer components beat an exhaustive dependency list.

How Sandglass supports the practice

Attach only customer-facing checks to the public page, name components in customer language, and keep internal-only services out of the public view. Sandglass supports the continuous side of this work with checks, incidents, alert routing, and public status visibility.

  • Back the practices here with HTTP, ping, TCP, content, SSL certificate, and heartbeat checks.
  • Route incidents to email, Slack webhook channels, and generic webhooks so the right people respond fast.
  • Use a public status page to keep customers informed while the team works the incident.

Common mistakes to avoid

A status page becomes noise when it mirrors every internal dependency. Customers need the services they use, the current state, and a clear place to check during incidents.

Implementation checklist

Step 1: Start from customer impact

Decide which failures in this topic actually reach customers before adding any monitoring.

Step 2: Choose one signal per risk

Match each risk to a single HTTP, content, TCP, SSL certificate, or heartbeat check instead of stacking duplicates.

Step 3: Assign an owner and a channel

Give each alert one owner and one destination — email, a Slack webhook, or a generic webhook.

Step 4: Review after real incidents

Revisit intervals, thresholds, and ownership once a real incident shows what was missing.

Frequently Asked Questions

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